Life is Like a Box of Chocolates The UK's Favourite Chocolate Bars
We're sure that you know your Twirl from your Toblerone and the magic's in the Milky Way, but what is the nation's favourite chocolate bar? Let's find out!
Your Favourite Chocolate Bars by County
Have a break, have a KitKat – or maybe a Daim if you're in Bristol – here are the top two chocolate bars in each county of the UK and its provinces of England, Scotland, Wales and Northern Ireland. Popular treats from Cadbury's, Nestle and other beloved chocolatiers all feature in the table below.
England
England 
Scotland 
Wales 
Northern Ireland County name
1st
2nd
Sort:
Bath and North East Somerset
1st
Snickers
2nd
Caramac
Bedfordshire
1st
Cadbury Caramel
2nd
Malteaser
Berkshire
1st
Twirl
2nd
No data
Bristol
1st
Daim
2nd
Caramac
Buckinghamshire
1st
Curly Wurly
2nd
Milky Bar Buttons
Cambridgeshire
1st
Milky Way
2nd
Minstrels
Cheshire
1st
Bounty
2nd
Aero bar
Cornwall
1st
Wispa gold
2nd
Double Decker
County Durham
1st
Cadbury Dairy Milk
2nd
Kit Kat Chunky
Cumbria
1st
Kit Kat Chunky
2nd
No data
Derbyshire
1st
Starbar
2nd
Milky Way
Devon
1st
Snickers
2nd
Mars bar
Dorset
1st
Malteaser
2nd
Cadbury Caramel
East Riding of Yorkshire
1st
Yorkie
2nd
Curly Wurly
East Sussex
1st
Caramac
2nd
Kit Kat
Essex
1st
Curly Wurly
2nd
Smarties bar
Gloucestershire
1st
Snickers
2nd
Caramac
Greater London
1st
Toblerone
2nd
Cadbury Dairy Milk
Greater Manchester
1st
Snickers
2nd
Bounty
Hampshire
1st
Chocolate Orange
2nd
Kit Kat Chunky
Herefordshire
1st
Crunchie
2nd
No data
Hertfordshire
1st
Kit Kat
2nd
Snickers
Isle of Wight
1st
Toblerone
2nd
Snickers
Isles of Scilly
1st
No data
2nd
No data
Kent
1st
Toblerone
2nd
Milkybar
Lancashire
1st
Lindor Chocolate
2nd
Bounty
Leicestershire
1st
Lindor Chocolate
2nd
Topic chocolate
Lincolnshire
1st
Starbar
2nd
Double Decker
Merseyside
1st
Cadbury Flake
2nd
Crunchie
Norfolk
1st
Cadbury Flake
2nd
Crunchie
North Somerset
1st
Snickers
2nd
Toblerone
North Yorkshire
1st
Lindor Chocolate
2nd
Cadbury Dairy Milk
Northamptonshire
1st
Snickers
2nd
Lindor Chocolate
Northumberland
1st
Caramac
2nd
Snickers
Nottinghamshire
1st
Snickers
2nd
Toffee Crisp
Oxfordshire
1st
Daim
2nd
Munchies chocolate
Rutland
1st
Snickers
2nd
Caramac
Shropshire
1st
Galaxy Cookie Crumble
2nd
Flyte chocolate
Somerset
1st
Wispa
2nd
Creme Egg Twisted
South Gloucestershire
1st
No data
2nd
No data
South Yorkshire
1st
Yorkie
2nd
Snickers
Staffordshire
1st
Turkish Delight
2nd
Milky Bar Buttons
Suffolk
1st
Munchies chocolate
2nd
No data
Surrey
1st
Cadbury Flake
2nd
No data
Tyne & Wear
1st
Caramac
2nd
Kit Kat
Warwickshire
1st
Toblerone
2nd
Aero Bubbles
West Midlands
1st
Yorkie
2nd
Toblerone
West Sussex
1st
Cadbury Flake
2nd
Milky Bar Buttons
West Yorkshire
1st
Bounty
2nd
Toblerone
Wiltshire
1st
Rolo
2nd
Wispa gold
Worcestershire
1st
Cadbury Caramel
2nd
Revels
Aberdeenshire
1st
Milkybar
2nd
Flyte chocolate
Angus
1st
Lindor
2nd
Chocolate Orange
Argyll & Bute
1st
No data
2nd
No data
Ayrshire
1st
Chocolate Orange
2nd
Cadbury Dairy Milke
Banffshire
1st
No data
2nd
No data
Berwickshire
1st
Snickers
2nd
Caramac
Borders
1st
Kit Kat Chunky
2nd
Yorkie
Caithness
1st
No data
2nd
No data
Clackmannanshire
1st
Snickers
2nd
Turkish Delight
Dumfries & Galloway
1st
Chocolate Orange
2nd
Munchies chocolate
Dunbartonshire
1st
Crunchie
2nd
Munchies chocolate
East Ayrshire
1st
Snickers
2nd
Turkish Delight
East Dunbartonshire
1st
Snickers
2nd
Turkish Delight
East Lothian
1st
Lindor
2nd
Daim
East Renfrewshire
1st
Snickers
2nd
Turkish Delight
Fife
1st
Caramac
2nd
Snickers
Highland
1st
Toblerone
2nd
Cadbury Dairy Milk
Inverclyde
1st
Toblerone
2nd
No data
Kincardineshire
1st
Toffee Crisp
2nd
No data
Lanarkshire
1st
Toblerone
2nd
Lindor
Midlothian
1st
Bounty
2nd
Toblerone
Moray
1st
Chocolate Orange
2nd
Caramac
North Ayrshire
1st
Snickers
2nd
Toblerone
North Lanarkshire
1st
Curly Wurly
2nd
Turkish Delight
Orkney
1st
Snickers
2nd
Caramac
Perth & Kinross
1st
Picnic bar
2nd
After Eight
Renfrewshire
1st
Caramac
2nd
Double Decker
Shetlan
1st
Snickers
2nd
Caramac
South Ayrshire
1st
Snickers
2nd
Chocolate Orange
South Lanarkshire
1st
Cadbury flake
2nd
After Eight
Stirlingshire
1st
Curly Wurly
2nd
Cadbury Dairy Milk
West Dunbartonshire
1st
Yorkie
2nd
No data
West Lothian
1st
Snickers
2nd
Caramac
Western Isles
1st
Snickers
2nd
No data
Blaenau Gwent
1st
Caramac
2nd
Snickers
Bridgend
1st
Snickers
2nd
Lindor chocolate
Caerphilly
1st
Snickers
2nd
Lindor chocolate
Cardiff
1st
Snickers
2nd
Toblerone
Carmarthenshire
1st
Lindor chocolate
2nd
Snickers
Ceredigion
1st
Snickers
2nd
Aero
Conwy
1st
Kit Kat Chunky
2nd
Snickers
Denbighshire
1st
No data
2nd
No data
Flintshire
1st
Toblerone
2nd
Snickers
Gwynedd
1st
Snickers
2nd
Kit Kat Chunky
Isle of Anglesey
1st
No data
2nd
No data
Merthyr Tydfil
1st
Caramac
2nd
Snickers
Monmouthshire
1st
Snickers
2nd
Caramac
Neath Port Talbot
1st
Snickers
2nd
Smarties bar
Newport
1st
Snickers
2nd
Toblerone
Pembrokeshire
1st
Snickers
2nd
Caramac
Powys
1st
No data
2nd
No data
Rhondda Cynon Taff
1st
Snickers
2nd
Toblerone
Swansea
1st
Snickers
2nd
Lindor chocolate
Torfaen
1st
Snickers
2nd
Lindor chocolate
Vale of Glamorgan
1st
Snickers
2nd
Lindor chocolate
Wrexham
1st
Snickers
2nd
Toblerone
Antrim
1st
Snickers
2nd
Yorkie
Armagh
1st
Snickers
2nd
Twix
Down
1st
Snickers
2nd
Kit Kat Chunky
Fermanagh
1st
Snickers
2nd
Double Decker
Londonderry
1st
Snickers
2nd
Double Decker
Tyrone
1st
Snickers
2nd
Double Decker
*Not all counties feature in our search for the UK's favourite chocolate bars because there just wasn't enough data for some areas.
Chocolate Chart Toppers The Three Best of British
These three favourite chocolate bars below got voted first in UK counties most often. Snickers came out as the clear winner, with Toblerone a distant second choice.
8 counties
39 counties
7 counties
Methodology
You may be wondering how we found the nation's favourite chocolate bars in the UK. No straw polls here. Using some handy software provided by Google Ads, we crawled the world wide web for most clicks in each of the four nations of Britain after entering the names of every chocolatey snack into the tool. When there was less information to go on, we went into more detail searching along county lines and even major cities if data proved scarce.